The primary source of competitive advantage in an organization is its human capital talent.
This is why Al Wefag Trading & Manufacturing Company conducts regular training programs to inspire employees to sharpen their saw and promote an exchange of ideas within the different departments of the company.
Mr. Lutfi Bafaqih, the Human Capital Director at Al Wefag, led the course entitled Five Levels of Leadership, to illustrate the importance of intrapersonal discipline and interpersonal rapport among members of the team.
The training was held on August 15 and 22 at the DRIVE Room of Al Wefag’s New Corporate Headquarters.
After months of preparation and finalization, Al Wefag has already moved to its new corporate headquarters. The new headquarters reflects Al Wefag’s ideals of Sharing Life’s Enjoyment with free-for-all workstations, more conferencing and teleconferencing spaces and nooks, and an overall upgraded work environment. Our goal is to bring with this new environment a renewed vigor that will translate to quicker coordination internally and an improved collaboration with our partners and suppliers. Located 30 kilometers from the King Abdulaziz International Airport, the new Al Wefag Corporate Headquarters is located in Amman Road in Baghdadiyah Gharbiyah District – a few blocks away from the Ministry of Commerce and closer to the Al Balad City Center in the heart of commercial Jeddah.
Al Wefag Trading & Manufacturing Company Amman Road, Behind Hail Street Baghdadiyah Garbiyah District PO Box 20772, Jeddah 21465 Kingdom of Saudi Arabia Tel: +966 12 211 5555, Fax: +966 12 211 5500
Alwefag Co. has successfully participated in The world’s largest trade fair for sweets and snacks in Germany, which took place between January 29th and February 1st . Al Wefag Trading & Manufacturing company showcased its most important brands: Borgat Lollies , Candies, cotton candy & Dandormah Ice pop.
Alwefag booth in the ISM was a great chance for the company to meet new prospective customers and industrial leaders.
On the other hand, Borgat shared joyful moments with its customers where it went to parks and different corniche playgrounds in Dammam, Riyadh, and Jeddah to sample delicious free gummies during school break which was from Jan 26th to Feb 3rd.
As an ode to its very popular Gummy Raspberry & Blackberry range, Borgat has introduced the all-new Borgat Lollies Very Berry.
Very Berry is the one of five novelty shaped lollies that Borgat currently serves in the market, along with its iconic Hearts, Brushes, Traffic Lights, and Cola. It comes in 80-piece bulk bags and 40-piece jars format and is now available at a baqala near you.
With the same flavor and quality that kids love, Borgat® has launched a new design for Gummy Hotdog in 2016. Presented in an ergonomic tray that helps maintain the hotdog’s shape, kids can enjoy the four strips of hotdog bun, sausage, mustard and another hotdog bun layer that are all fruity flavored. Try it and have fun!